In Fall 2006, CCV opened a new venue for weekend worshippers. "Something Different", the tagline for the new alternative service, was coined because it provided a different, edgier environment that caused people to rethink the typical ways of worship. This direct mailer was mailed out to over 10,000 homes in the Peoria area. All of the basic information about the new service was published on the backside of the postcard. Here is the text I created for this direct mailer:
Alternative Service
It isn't better, it's just different.
-The alternative service has a unique atmosphere that will enable you to have a personal, spiritual experience with our Creator.
-This edgy service will cause you to rethink the typical ways of worship.
- Two identical services will be provided every weekend in Building 700 (southwest corner of CCV) starting September 9 & 10.
- Saturday at 4:30 pm and Sunday at 11:15 am.
-A shuttle service will be available between the Children's Building and Building 700.
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